Ask HN: Are there any good Internet marketing books?

Recommendations from 12 sampled comments out of 12 eligible comments. This page covers the sample, rather than the entire HN thread.

22 books

skmurphy · Jun 26, 2009
Influence The Psychology of Persuasion by Robert Cialdini
skmurphy · Jun 26, 2009
Four Steps to the Epiphany by Steve Blank
jamiequint · Jun 25, 2009
For the marketing process I also recommend 4 Steps to the Epiphany.
dmix · Jun 25, 2009
this one is the best for tech startups hands down.
skmurphy · Jun 26, 2009
Crossing the Chasm and Inside the Tornado by Geoffrey Moore
sivers · Jun 25, 2009
A deep analysis of what makes certain ideas or stories memorable.
skmurphy · Jun 26, 2009
The 22 Immutable Laws of Marketing by Al Ries and Jack Trout
skmurphy · Jun 26, 2009
Blue Ocean Strategy by W. Chan Kim & R. Mauborgne
skmurphy · Jun 26, 2009
Secrets of Consulting by Gerald Weinberg
skmurphy · Jun 26, 2009
Marketing High Technology by William Davidow
sivers · Jun 25, 2009
This gets you into his mindset, seeing profitable aspects in your business you never noticed before
skmurphy · Jun 26, 2009
Innovation and Entrepreneurship by Peter Drucker