skmurphy

Influence The Psychology of Persuasion by Robert Cialdini

Four Steps to the Epiphany by Steve Blank

Crossing the Chasm and Inside the Tornado by Geoffrey Moore

E-Myth Revisited by Michael Gerber

The 22 Immutable Laws of Marketing by Al Ries and Jack Trout

Blue Ocean Strategy by W. Chan Kim & R. Mauborgne

Secrets of Consulting by Gerald Weinberg

Marketing High Technology by William Davidow

Innovation and Entrepreneurship by Peter Drucker

Clear Technical Writing by John A. Brogan

Crossing the Chasm and Inside the Tornado by Geoffrey Moore

Jumpstart Your Business Brain by Doug Hall