The Long Tail

- The Lean Startup, by Eric Rives - The Long Tail, by Chris Anderson - The Blue Ocean Strategy, by W. Chan Kim - On the shortness of life, by Seneca - 1984, by George Orwell

Agree on Four Steps and Getting Real, also check out: Purple Cow and The Dip by Seth Godin The Long Tail and Free by Anderson

It's trendy to bash Long Tail, but doesn't your comment imply that it's prevalent enough that a entrepreneur should read, disagree or agree with it?

On my desk: Getting Real (37Signals), Hardball (Chris Mathews), Prioritizing Web Usability (Jakob Nielsen) Nearby shelf: The Design of Everyday Things, Maverick, Founders at work, A Brief History of Time, A Pattern Language, Peopleware, Made to stick, Web Standards Solutions, Designing Interactions, The Pragmatic Programmer, The Mythical Man-Month, Oh, the Places You'll Go! Other good reads: Blink, Tipping Point, Long Tail, Freakonomics

1."The Long Tail" by Chris Anderson 2."Super Crunchers" by Ian Ayres 3."Six Great Scientists" by J.G Crowther 4."The Meaning of It All" by Richard Feynman 5."Dealers of Lightning"(The story of XEROX Parc) by Michael Hiltzik 6."What I Believe" by Betrand Russell The above titles can all be found at audible.com, and probably through itunes too.

"The Long Tail" is definitely worth reading, although I sort of felt it was a topic that only deserved a long essay expanded into an entire book. Then again, I felt the same way about "The Tipping Point" - interesting idea and points, but it probably could have made just as big an impact in a book half the size.

Some of these have been mentioned, but these stand out for me Programming: Getting Real The Pragmatic Programmer Hackers and Painters Business: Good to Great Start Your Own Business (I knew basically nothing about small business before I started, and it's a good intro) Crossing the Chasm (good so far, haven't finished) Technology/Culture: The Long Tail The World is Flat Productivity/People: Getting Things Done Getting to Yes How to Win Friends and Influence People

Very good list. I've been compiling a list for a while now using google notebook. Its a big mess and many of the books I have yet to read but it links to a few good lists such as the ones on joelonsoftware and onstartups. http://www.google.com/notebook/public/14636089903511277449/BDQiPSgoQ98yW0vQh Also python: long tail is a good read, drags out a bit though. Possibly more my attention span at fault there.