Influence

Ordered it! I've been recommended this one handful of times. Time to read it, Thanks!

Advice to Founders and CEOs - Dear Founder (Maynard Webb) - The Hard Things About Hard Things (Ben Horowitz) - Straight Talk for Startups (Randy Komisar and Jantoon Reigersman) - The Founders’ Dilemmas (Noam Wasserman) - The Entrepreneur’s Daily Nietzsche (Brad Feld and Dave Jilk) - Build (Tony Fadell) - Zero to IPO (Frederic Kerrest) - The Great CEO Within (Matt Mochary) Finance - Wharton's Introduction to Financial Accounting course: [https://www.coursera.org/learn/wharton-accounting](https://w... (https://www.coursera.org/learn/wharton-accounting]%28https://www.coursera.org/learn/wharton-accounting%29) - How Finance Works: The HBR Guide to Thinking Smart About the Numbers (Mihir Desai) - Financial Intelligence for Entrepreneurs: What You Really Need to Know About the Numbers (Karen Berman and Joe Knight) Open-Book Company (Employee Ownership, Financial Literacy, Goal-setting) - The Great Game of Business (Jack Stack and Bo Burlingham) Legal - Acceleration (Ryan Roberts) - The Entrepreneur’s Guide to Law and Strategy (Constance Bagley and Craig Dauchy) Company Strategy and Direction (post-product/market fit) - Crossing the Chasm (Geoff Moore) - Zone to Win (Geoff Moore)…

Influence by Robert Cialdini. We live in a commercialized world - Cialdini gives a very engineer friendly, pragmatic and empirical review of the psychological tricks used to make people comply.

* Total Freedom by J Krishnamurti * Meditations by Marcus Aurelius * Wit and Wisdom from Poor Richard's Almanack by Benjamin Franklin * Influence by Robert B. Cialdini

Do a google search for Charlie munger reading list and you'll uncover gems like Influenc, guns germs and steel, poor Charlie's almanac

Our selections from The 100 Best Business Books of All Time were: -Selling The Invisible by Harry Beckwith (great look at selling services) -Secrets of Closing The Sale by Zig Ziglar (gets you prepared for objections) -How to Become A Rainmaker by Jeffrey Fox (shortcuts to better sales techniques) -The Little Red Book of Selling by Jeffrey Gitomer (best first book for first time salespeople) As mentioned in other posts, I would also add SPIN Selling, Mastering the Complex Sale and The Referral Engine. "Smart" books in the sales space include Influence, Made To Stick, To Sell Is Human. For motivation, read more Zig, Tony Robbins, and Dale Carnegie.