The Innovator's Solution

The first scene in Tolstoy's War and Peace should be required reading for engineering graduates, particularly the hyper-rational Sheldon types. I'm referring specifically to the impact Pierre has on the people at the party, the importance of manners, why small talk, etc. War and Peace is generally a great book because of how much it captures about human nature and power plays and it is still relevant today. It has a reputation for length but I found it much more readable than, say, Lord of the Rings. Delta Force by Col. Charlie Beckwith. Think your company has red tape? Try the US Army post-Vietnam. It's a great example of someone moving through bureaucracy to achieve great things and taught me to stop making excuses based on organisational behaviour. The Phantom Major by Virginia Cowles is in the same vein with some phenomenal hustling lessons. I still think of both men whenever I think whatever I'm doing is hard.…

Here are three books that I have loved reading 1. How to Win Friends and Influence People by Dale Carnegie I know its been mentioned already, but truly this is a book worth mentioning twice. For the introverted or the arugmentative type and for anyone else, this book hits alot critical and sometimes overlooked human traits that everyone should be aware of in their daily interactions with other people. A few quotes by Carnegie. Avoid arguments "you can't win an argument, because if you win it you lose it, and if you lose...well you lose it." "few people think of themselves as bad people" -means regardless of how they look,dress or talk, most people are appproachable with a smile and a "hi". "people will always strive to justify themselves". All three of these quotes are connected. 2. The Innovators Solution - Christensen and Raynor If you've ever heard the quote "First they ignore you,... then they fight you, then you win." by Gandhi. This book puts it in perspective in relation to how small companies over take large companies. 3.The 48 Laws of Power _ Robert Greene.…

My list, categorized: Business & Management 1. Innovator's Dilemma and Innovator's Solution by Clayton Christensen 2. Built to Last and Good to Great by Jim Collins. Built to Last is more applicable for startups. 3. Mythical Man Month by Fred Brooks. Anyone who has to manage a team of programmers and hasn't read this will fail utterly, unless they've already failed before (or been on a failing team). There's a lot that's counterintuitive about software project management. 4. Peter Drucker's work. Kinda long and repetitive, but some good insights. Marketing 1. All Marketers are Liars by Seth Godin. I like this better than Purple Cow, Guerilla Marketer's Handbook, and The Big Red Fez. Most of those have fairly obvious stuff. 2. The Tipping Point by Malcolm Gladwell 3. Crossing the Chasm by Geoffrey Moore Technical 1. Building Scalable Websites by Cal Henderson 2. High Performance MySQL by Jeremy Zawodny 3. Pragmatic Programmer by...well, it's mentioned elsewhere here. There are lots of other technical books I like, but most of them aren't directly relevant to the startup I'm building