Everything Is Obvious: *Once You Know the Answer by Duncan J. Watts Where Good Ideas Come From: The Natural History of Innovation by Steven Johnson The Upside of Irrationality by Dan Ariely The Hidden Brain: How Our Unconscious Minds Elect Presidents, Control Markets, Wage Wars by Shankar Vedantam The Googlization of Everything: (And Why We Should Worry) by Siva Vaidhyanathan In The Plex: How Google Thinks, Works, and Shapes Our Lives by Steven Levy Idea Man: A Memoir by Paul Allen The Art of Choosing by Sheena Iyengar
Also recommended in this reply
- Where Good Ideas Come From: The Natural History of Innovation
- Everything Is Obvious: *Once You Know the Answer
- The Upside of Irrationality
- Idea Man: A Memoir by the Co-Founder of Microsoft
- In the Plex: How Google Thinks, Works, and Shapes Our Lives
- The Art of Choosing
- The Googlization of Everything (And Why We Should Worry)