In Search of Stupidity: Over Twenty Years of High Tech Marketing Disasters

I just finished "In Search of Stupidity: Over Twenty Years of High Tech Marketing Disasters" by Merrill R. (Rick) Chapman. An interesting look at the marketing mistakes of the early hardware and software companies. I just started "Slipping The Cable" by Bill Schweigart, a novel about a Coast Guard junior office running afoul of his CO. The author's up coming book is set in the neighborhood where I grew up, so I thought I'd read his first novel.